I think both - I've never co-modded or modded anything before, so I might not be amazing at it, but I'm definitely willing to try, and certainly happy to contribute!

I was also thinking about what someone downthread (or in another thread? I can't find it now) said, about how people engage with fandom as they're inspired to and it's something of an inexplicable process as to what draws people to what characters or fandoms. I do think that's mostly true, and that maybe folks who aren't into femslash can't really be "persuaded" into it. And the canon vs non-canon shipping is probably similar...

But I also think that creating more femslash (fic, podfic, meta, comms, etc) makes it more likely that people will find something they like. Plus, I know there are some people who just haven't seen awesome woman-centered fanworks promoted, who will love it and get into once they do. And I think that creating and reccing femslash fanworks/fandom is, like podfic, its own reward. Not something I do because I like the feedback or download counts (I do, but that ground's been covered well), but because I love it on its own and find value in the act itself.